Aggregate advertising expenditure in the U.S. economy : measurement and growth issues in the digital era
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ShareAggregate advertising expenditure in the U.S. economy : measurement and growth issues in the digital era is a book. It was written by Alvin J. Silk and published in 2021.
Key facts
- author: Alvin J. Silk
- publication date: 2021
- book series: Foundations and trends in marketing
- book subjects: Advertising-Economic aspects-United States
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"Aggregate advertising expenditure in the U.S. economy : measurement and growth issues in the digital era" is one of the books by Alvin J. Silk and 2,617,384 books in our database.
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This content is available under the CC BY 4.0 license.
