Misleading marketing communication : assessing the impact of potentially deceptive food labelling on consumer behaviour
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ShareMisleading marketing communication : assessing the impact of potentially deceptive food labelling on consumer behaviour is a book. It was written by Viktor Smith and published by PalgraveMacmillan in 2022.
Key facts
- author: Viktor Smith
- publication date: 2022
- book publisher: PalgraveMacmillan
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"Misleading marketing communication : assessing the impact of potentially deceptive food labelling on consumer behaviour" is one of the books by Viktor Smith, books by PalgraveMacmillan and 2,617,384 books in our database.
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